Commercial Digital Lead – Digital at Mediamax Network Limited

Job Description

Their key responsibilities include:

Develop and execute the digital advertising sales strategy, including programmatic, direct, branded content, native, and sponsorships.
Build and lead a high-performing digital sales team.
Collaborate with editorial, product, and technology teams to develop innovative ad products.
Identify market trends, competitor offerings, and client needs to stay ahead.
Drive client acquisition, retention, and upselling opportunities.
Set and track revenue targets, pipeline performance, and campaign delivery.
Represent the company at industry events, agency meetings, and brand forums.
Own digital rate cards, pricing strategy, and revenue forecasting.

Qualifications

Bachelor’s degree in Marketing, Business, Communications, or related field.
At least 6–8 years of experience in digital advertising sales & strategy.
Strong understanding of digital advertising ecosystems (programmatic, social, display, video, native, etc.).
Experience with media sales (publisher, agency, or ad tech platform).
Strategic planning
Revenue forecasting
Client pitching & negotiation
Team management
Digital product innovation
Strong data and performance analysis